60%Reduction in internal time spent preparing customer updates
2Role-specific production apps launched (Buyer & Recycler)
100+Active demand records managed dynamically
THE SHORT STORY
Resycure is a BASF-backed impact startup that connects recyclers and brand owners to enable long-term procurement of post-consumer recycled (PCR) plastics such as rPET, rPP, and rHDPE. The platform digitizes matching between buyers and recyclers, supports forecasting, traceability, and price transparency, and helps brands scale circular packaging across industries.
- CLIENT
- Resycure
- INDUSTRY
- Manufacturing
- DURATION
- A few months from discovery to live portals
- THE TEAM
- 1 Fractional Product Manager, 1 Low-Code Engineer
01 / Resycure
The challenge.
- Customer interactions were managed via Airtable, giving no direct, real-time self-service to buyers and recyclers.
- Operational inefficiencies from manually matching demand and supply, updating negotiation statuses, and sharing information.
- Difficulty scaling operations as more customers and complex transactions were added.
- Lack of a professional client interface, hurting perceived product quality and trust.
02 / Resycure
Our approach.
- Designed a role-specific portal strategy: separate apps for Buyers and Recyclers to reflect their workflows.
- Used Retool as a rapid development platform to build frontends and backend logic on top of existing Airtable data.
- Implemented secure authentication, ensuring that each customer only sees their own demand, supply, and pricing.
- Created dynamic dashboards and visualizations for demands, offers, pricing trends, and contract statuses.
03 / Resycure
What we built.
- Two production-ready customer platforms (Buyer & Recycler) with:
◦ Real-time access to open demands, offers, and volume fulfillment.
◦ Integrated Airtable data via secure REST API calls.
◦ Role-aware views summarizing volumes, revenues, and forecasts. - A robust data visualization layer inside Retool showing rolling forecasts, processing trends, and quality metrics.
04 / Resycure
The impact.
- Launched 2 role-specific production apps for Buyers and Recyclers.
- Enabled secure customer login, replacing ad-hoc email and spreadsheet sharing.
- Increased operational visibility for 100% of active customers.
- Reduced internal time spent preparing updates by ~60%.
- Managed and surfaced 100+ active demand records plus hundreds of matching offers in real time.
BEHIND THE BUILD
The technology.
- Retool
- Airtable
- Rest APIs
- Secure User Authentication
- Custom Dashboards & Data Visualizations
NEXT STORY / Software Defined Automation (SDA)